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Killer Fitness, a horror-themed fitness studio that opened in Burbank in May 2025, combines group workouts and personal training with movie screenings and a small retail shop. Its founders say they are focusing on the Los Angeles market, with classes and events continuing after Halloween.
Killer Fitness, a horror-themed boutique fitness studio in Burbank, is running classes and community events throughout the year, extending a concept that began as a campy workout video beyond the Halloween season. Open since May 2025, the studio combines group fitness and personal training with film screenings and a shop, while its founders say their near-term focus is the Los Angeles market.
The studio at 822 N. Hollywood Way was founded by instructors and creators Ama Lea, Vanessa Decker and Kay Elyse. Its origin was “Slashercise,” a VHS-style horror aerobics video made by Decker and Lea, featuring a masked villain who stalks gym-goers and fitness instructors. A 2024 screening of the project at Santa Monica’s Aero Theatre sold out, according to Athletech News, and audience members asked where they could take the workout in person.
Killer Fitness now offers classes with horror-themed names and formats, including Scary Strong, Barre to the Bone, Slashercise and Fight Club, a boxing workout. A single class costs $25; the studio also lists four-, 10- and 20-class packages for $75, $150 and $240. Drop-ins are welcome, though the studio recommends booking ahead because some classes fill up. Costumes are encouraged if participants can move safely in them.
Fitness is one part of the business. The venue hosts screenings on a 16-foot projection screen, along with Q&As with horror figures, comedy shows and open-mic nights. Its shop sells items including records, games, makeup and small-batch apparel. The setting draws people with different interests, Athletech News reported: some members are horror fans, while others are seeking an alternative to a conventional gym or simply want an inclusive place to exercise.
A Studio Built Around Belonging
Killer Fitness illustrates how a small fitness business can use a strong theme to combine exercise, entertainment and retail in one venue. That may appeal to people who feel out of place in a standard gym, as well as horror fans looking for a social space connected to their interests. The studio’s appeal is not limited to its seasonal decorations: classes, screenings and other events are scheduled beyond October.
That model also puts the founders’ immediate ambitions in perspective. Elyse told Athletech News that the team would like to expand widely eventually, but is currently focused on building its presence in Los Angeles. The report does not provide membership totals or financial results, so the studio’s audience and commercial performance cannot be measured from the available information.
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From Slashercise to Burbank
The studio grew from a film-and-fitness idea rather than from a conventional gym launch. Decker and Lea created “Slashercise” as a knowingly campy workout video, and the 2024 screening helped test whether audiences wanted to participate in the concept themselves. The founders later opened the Burbank location with Elyse, bringing the workout into a physical space.
The horror theme is reflected in the décor and equipment: Athletech News describes a skeleton-bone barre, gothic yoga mats and plastic chainsaw props. The studio is also in a city closely tied to film and television production. Elyse told the publication that actors, directors, writers and other studio professionals visit, though she described the venue as a place for them to relax and exercise, not as an industry-only club.
October brings additional activity, but the business does not operate only for Halloween. Elyse said the studio hosted screenings during the month, including a VHS presentation of “Camp Miasma” and an immersive “Sleepy Hollow” event, and had more screenings and events planned for November and later. Those plans support the founders’ message that the horror programming continues after October 31.
“There is no judgement at Killer Fitness.”
— Kay Elyse, Killer Fitness co-founder and instructor, speaking to Athletech News
Growth Plans Remain Local
The founders have not announced a timetable for expansion beyond Los Angeles or disclosed plans for additional locations. Athletech News reports that the team is concentrating on the local market for now, but does not give details about what growth would involve.
Available reporting also does not establish the studio’s class attendance, membership numbers, revenue or long-term operating outlook. Prices and program descriptions are reported, but readers should check directly with the studio for current availability, booking requirements and event schedules. The report describes the founders’ view of the community; it does not provide independent data on member experiences or fitness outcomes.
Classes Continue Beyond October
Killer Fitness plans to keep offering workouts and programming after Halloween, with screenings and other events described by Elyse as planned for November and beyond. The founders have said their immediate priority is developing the Los Angeles market, rather than announcing a broader rollout. The source report gives no dated expansion milestone, so the next developments to watch are the studio’s ongoing class and event schedule and any formal announcement about future locations.
Key Questions
What is Killer Fitness?
Killer Fitness is a horror-themed boutique fitness studio in Burbank offering group classes and personal training, as well as screenings, events and a small retail shop.
When did the Burbank studio open?
The studio opened in May 2025, according to the Athletech News report.
Does Killer Fitness only hold events around Halloween?
No. Co-founder Kay Elyse told Athletech News that screenings and other events were planned for November and beyond, alongside the studio’s ongoing classes.
How much do classes cost?
A single class was listed at $25. The report lists packages of four classes for $75, 10 for $150 and 20 for $240. Check with the studio for current prices and availability.
Is the studio planning to expand beyond Los Angeles?
Elyse said the founders would like to expand more widely in the future, but are currently focused on the Los Angeles market. No expansion timeline or additional location has been announced in the source material.
Source: athletechnews.com
